You know that layout that feels “off” but you can’t say why? It’s almost always weight and balance. Balance and Harmony puts a name to what the eye feels and shows how to fix it.
What you will learn
- Why some layouts feel “off”
- What gives an element visual weight
- Symmetrical, asymmetrical and radial balance
- Focal point and contrast
- Proportion and the rule of thirds
- Rhythm, repetition and movement
- Unity and Gestalt principles
- 7 questions to diagnose and fix a layout
Who it is for
Beginner and intermediate designers, social media managers and creators who want to understand, not just copy, what makes a layout work.
What changes for you
- A trained eye: spot the problem before your client does.
- Arguments: explain your choices clearly.
- Layouts that guide: the eye goes where you want it.
Bonus included
A printable diagnosis sheet and composition guides (thirds and proportion) to overlay on your layouts.
Ebook 12 of the “From Scratch” Collection · Design line, by RL Rodrigues · 8 chapters · PDF. Currently available in Portuguese; the English edition is coming soon. Want to be notified? Write to [email protected].