A beautiful website nobody finds doesn’t sell. SEO + Optimization explains, without the jargon, how Google decides who shows up and what you can do today so your site (or your client’s) gets found, loads fast and converts.
What you will learn
- How Google crawls, indexes and ranks pages
- Search Console: Google’s free dashboard for your site
- Essential technical SEO: sitemap, HTTPS, URLs and indexing
- Speed and Core Web Vitals in practice
- Image optimization, caching and plugins
- Keyword research without expensive tools
- On-page SEO: titles, descriptions, headings and links
- Authority, Google Business Profile and a monthly SEO routine
Who it is for
Website owners, small businesses, designers and web designers who want sites that show up on Google, without becoming technical specialists.
What changes for you
- Visibility: more visits from search, without paying for ads.
- Speed: lighter pages that keep visitors around.
- Extra service: basic SEO to offer alongside your websites.
Bonus included
An Excel SEO spreadsheet: technical checklist, keyword map per page and monthly metrics tracking.
Ebook 07 of the “From Scratch” Collection · Business line, by RL Rodrigues · 9 chapters · PDF. Currently available in Portuguese; the English edition is coming soon. Want to be notified? Write to [email protected].